REVENUE TARGET
The gross revenue your income goal actually requires.
WHAT IT MEANS
A revenue target works backwards from the take-home you want, grossed up for the expenses that leave before you are paid.
THE FORMULA
Revenue target = take-home goal ÷ (1 − expense share)
WHY IT MATTERS
Barbers aim at take-home and plan with gross. The gap between the two is where plans quietly fail.
MEASURE IT
$100K Barber Calculator runs this calculation on your own numbers in under a minute.
RELATED DEFINITIONS
- Service RevenueMoney earned from services, before product and tips.
- Average TicketRevenue divided by clients — what the average visit is worth.
- CapacityThe most clients your schedule can physically hold.
Part of Barber Income.