BARBER MARKETING
Marketing only makes sense against two numbers: what a client is worth to you and how much empty chair you have to fill.
QUESTIONS THIS TOPIC ANSWERS
- What can I spend to win a client?
- Which slots need filling?
- Is it working?
RUN YOUR NUMBERS
Reading about it changes nothing. Put your own price, book and costs into a ChairScale tool and see what this topic is worth to your chair.